Strava Escape Plan - MTBNJ challenge?

So am I correct that this is the easiest challenge ever offered on Strava? I mean I'm in, but am I missing something?

Yes. Only need to do a 15 minute "activity". Unless you're this guy, how can you not do it?

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Correction - even wheelchair activities are included!
 
Looked at the challenge on Strava and seems to be geared towards jump starting and healthy habit building. Also prolly really good for runners as well being that it is only 15!minutes a day.
 
Looked at the challenge on Strava and seems to be geared towards jump starting and healthy habit building. Also prolly really good for runners as well being that it is only 15!minutes a day.

They promoed this a few weeks ago. Trying to get more schlubs in the fold was my take.
 
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