Maybe, but there's a big difference between a bit more money and f u money.
Check out the HBR case on Dansk.
I'll cite Shape of Hops to Come. We'd have to line up, or hope our store got a shipment of Shapes 4x a year.
Now that it is available all the time, and it isn't as good, I never buy it.
If they want more $$$, just charge a bit more.
How about franchising? say 250mi radius? Of course as soon as the recipe/process got out there,
and the lack of barriers to entry, they'd be screwed.
If they were interested in FU money, it might be easier for them to just sell the brewery.
Treehouse is an amazing operation. I vote for "A Treehouse grows in Brooklyn"